Inside Look at Mercedes-Benz Design Process

Ever wonder how the SLS AMG or the E-Class Coupé is created? Where is the future of Mercedes-Benz design headed?

This year at the 2009 International Motor Show, Mercedes-Benz is allowing auto enthusiasts to take a behind-the-scenes look at how professional Mercedes-Benz designers create new cars.  From the first design sketch to the finished model, spectators can witness the design process first hand.

It is a great opportunity for show visitors to learn about auto design. The official press release from Daimler is below: Continue reading » »


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Mercedes-Benz AMG S 63 and S 65 – Improving

Updated technology as well as active and passive safety is creating more appeal for the Mercedes-Benz S 63 AMG and S 65 AMG. Both top-of-the-line S-Class models from Mercedes-AMG embody state-of-the-art technology. The S 63 AMG, with its 386 kW/525 hp AMG 6.3-liter V8 engine accelerates to 100 km/h in 4.6 seconds. The S 65 AMG, meanwhile, with the AMG 6.0-liter biturbo V12 engine delivers more power; 450 kW/612 hp, 0 to 100 km/h in just 4.4 seconds.

[More Info & Photos of the AMG S65 here]

Exterior Features

Contributing to the status of both models is the new, more pronounced arrow-shaped radiator grille, now featuring twin chrome-plated louvers in the case of the S 65 AMG. The new front apron incorporates AMG-specific LED daytime driving lights and two transverse air outlets on each side. In addition, the lettering on the front wings and redesigned exterior mirrors includes the “6.3 AMG” or “V12 Biturbo.” The new rear apron is now highlighted as well: the centre section of the diffuser insert is painted in the same color as the vehicle body. New rear lamps with 52 LED’s in the form of a double “C” also give the S-Class an instantly recognizable appearance from behind.

Continue reading » »


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2010 Mercedes-Benz E-Class Coupe AMG

Back in February, Daimler released the details of the new 2010 Mercedes E Class Coupe AMG that features both performance and styling upgrades. The 2010 Mercedes E Class Coupe AMG has a new front apron with large air intakes, as expected, and new side skirts, rear apron, 18-inch AMG light-alloy wheels, etc. The 2010 Mercedes-Benz E-Class Coupe AMG also comes with the AGILITY CONTROL sports suspension – stiffer springs and shocks.

The 2010 AMG Mercedes-Benz E-Class Coupe will hit the European showrooms this May. It will be sold Internationally by the third-quarter of 2009.

Our new friend, Shrawan Raja, put together a nice collection of 2010 Mercedes-Benz E-Class Coupe pictures on his site, which you can check out here at Indian Auto Blogs.


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175 New AMG Performance Centers

Affalterbach – AMG Mercedes is establishing 175 new AMG Performance Centers worldwide by the end of next year thus offering a more personalized service to customers. A commitment to first-class service quality at every stage in the customer relationship is one of the key elements of the AMG brand promise of “Performance”.

Mercedes-Benz, AMG Performance Center

This focus on developing an even closer relationship with customers extends to a total of 15 countries.

A very special brand experience is also delivered by the AMG Performance Roadshow.

The redesigned sales showrooms of the AMG Performance Centers are characterized by a consistently applied and unique AMG brand identity. High-quality materials, exclusive furnishings and a palette of colours that is repre-sentative of AMG create an exclusive atmosphere for sales discussions. An oversized AMG engine badge serves to remind visitors of the company’s philosophy of “One Man – One Engine”: The assembly of each powerful AMG engine by just one engineer. The individualization options available through the designo programme are also reflected at the AMG Performance Centers in the form of paintwork and leather samples. Continue reading » »


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Mercedes-Benz AMG Challenge Thunderhill Raceway Park

EDITOR’S NOTE: The AMG Challenge events have been discontinued for 2009! Hold on – the AMG Driving Academy has replaced the program – details here.

2008 AMG CHALLENGE EVENTS
(Discontinued for 2009)

Thunderhill Raceway Park

November 12 & 13, 2008 – AMG Challenge;The standard AMG Challenge program includes on-track driving clinics, line theory and vehicle dynamics training, hot laps and a follow-up awards ceremony.

November 14, 2008 – AMG Challenge Graduate; The Graduate Program builds on the skills acquired in the original AMG Challenge program. You’ll learn advanced techniques that are taught in a faster-paced, more aggressive track experience.

If you have any questions about the AMG Challenge event, call MBUSA at 800-526-3822 (9:00AM-6:00PM EST, M-F).

2007 Mercedes-Benz AMG Challenge at Pocono- Autocross 1 from G.J. Dixon on Vimeo.

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The “AMG Driving Academy” has replaced the AMG Challenge events; the “AMG Challenge” has been discontinued FYI.

More info: AMG Driving Academy


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