AMG Market News – Weekly Update

New Paint Choices – Will the New Matt-Paint Finish Be All the Rage?
High-gloss paint is no longer the only option for your AMG Mercedes-Benz. Both Mercedes-Benz and BMW are working hard on matt-finish paint options. BMW hopes to have a matt finish with a coarse stealth-fighter look, but is struggling to seal the surface. Paul Gover of Cars Guide has a brief article on the developments: 

Benz has already developed a two-pack system available as a special order on its AMG performance cars.

The companies believe that going matt could accelerate development of cars that need less washing and body maintenance, as well as using fewer toxic chemicals when they are being painted. A low-gloss surface is also less likely to show minor dents and blemishes.

The BMW system is some way from production, though it was displayed last year at the press preview of the Z4 M coupe in Spain. But Mercedes will sell a matt-finish AMG car to anyone with the desire and the cash. "It is something that we offer. But we don't promote it, so we have not done many cars,” AMG-Mercedes marketing chief Mario Spitzner says. "Paint and colour is the perfect opportunity to make some differentiation for our cars. It is something exclusive.”

The AMG-Mercedes system is called Alu-beam and it was announced earlier this year for the CL65 AMG coupe. More at Cars Guide here.

A quick glance with an untrained-eye at the new 2008 Mercedes-Benz CL63 and you might think it was a CL550. A closer look shows that this is no regular CL. The CL63 is a road-hungry Autobahn killer destined to greatness by its AMG builder. More from the Sun Times here.

Miscellaneous News 

Mercedes-Benz Brings Diesel to California
October 15, 2007 – On the runway at this week’s Mercedes-Benz Fashion Week at Smashbox Studios, Mercedes-Benz USA (MBUSA) unveiled a version of its E320 BLUETEC, a diesel sedan that will immediately be available in limited numbers to California customers through a special two-year/24,000-mile lease.

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